Hat Club
2021+
With a more technical design team onboarded, Enzo Drew began developing monthly product design briefs that aligned with a seasonal product strategy. These briefs jumpstarted creativity around brand moments, product innovations, and collaborations. Enzo Drew's concepts include but are not limited to collaborations with Jae Tips, Staple, AZ Coyotes, DeAndre Hopkins, Campbell’s, Slumped and standalone collections such as Chainstitch, Fall Tones, Rose Gold, Sugar Shack and Sweethearts. The agency is also responsible for all product direction related to city activations and experiences.
Brand Strategy & Positioning
Product Strategy
Consumer Research
Collaborations
Concepting
Creative & Art Direction
Product Design
Product Development
