Hat Club
2024
For Hat Club’s Level Up campaign, Enzo Drew led a video game-inspired campaign featuring fashion influencer C Roy and a key member of Hat Club’s LA store staff. The products subtly paid homage to nostalgic video games, with their tropes incorporated as GFX and VFX elements, blending retro gaming culture with modern headwear.
Creative & Art Direction
Branding Direction
Campaign Rollouts
Content Production
